![]() Now, how you share all these matters the most. Team updates or content your team’s discoveredĬlient projects, stories, and achievements Templates and other downloadable resourcesĬauses or organizations you’re supporting Unique articles you’re not posting elsewhere Select the ones that can help you reach your goals, experiment with them, or alternate them if you want to switch up your editions.Ĭommunity or social media features highlightsĮvents, webinars, and feature announcements ![]() You don't need all of these in your newsletter. In the SaaS newsletter examples below, we'll tap into how other successful SaaS companies are using newsletters and, specifically, what elements move the needle for them.īelow is an extensive list of these elements. By the way, if your main goal is to grow your reach, you should always think of your SaaS newsletter as a standalone product.Įlements of a successful product newsletter In this case, the newsletter you build would get extra attention, having dedicated resources or people to really make everyone in your industry remember it. Think of big companies like Morning Brew where the product is the newsletter.
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